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Performance Marketing2023

Hyperion CapitalAlgorithmic Wealth Platform Scale & Acquisition Engine

Transforming complex algorithmic investment tools into an effortless, premium digital subscription engine through narrative performance marketing.

-54%
Blended CAC Reduction
$420M
AUM Driven
3.8x
LTV:CAC Ratio

Client

Hyperion Capital

Discipline

Performance Marketing

Deliverables & Scope

Paid Performance Growth Engine
Conversion Rate Optimization (CRO)
Motion Design Ads & Explainer Series
Bespoke Analytics & Attribution

01 / The Challenge

Overcoming trust deficits in retail and private wealth while navigating strictly regulated financial compliance advertising.

02 / The Strategy

We deployed high-credibility educational editorial content, interactive wealth projection calculators, and high-production creative that elevated the perception of algorithmic asset management.

03 / The Execution & Results

Built multi-layered attribution models and refreshed top-of-funnel creative weekly, scaling ad spend profitably from $50K/mo to $650K/mo within 9 months.

They don't just run ads—they understand unit economics, customer psychology, and film aesthetics in equal measure.
Samantha Ward Founder & CEO, Hyperion